VP Racing is looking for bold, high-impact creative that embodies speed, precision, and performance and that’s exactly where I do my best work. My portfolio demonstrates a strong command of branding, typography, and layout, with designs built to move people and drive results. I don’t just make things look good; I create visuals that communicate power, energy, and clarity. Whether that’s through aggressive packaging, campaign-driven social content, or high-visibility event graphics. I have the skills, experience and passion to do it all. I'm Matt Hodgson and I'm driven by design.
Brand Consistency
One of the strongest through-lines in my work is brand architecture and consistency across platforms. From web to print to packaging, I understand how to build and maintain a cohesive visual system that scales. I’ve developed brand guidelines, marketing templates, and visual systems that allow teams to move fast without sacrificing integrity — something critical in a deadline-driven, performance-focused environment like VP Racing.
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Packaging and production are not afterthoughts in my process — they’re strategic opportunities. I understand print production, label strategy, and how materials translate from screen to shelf. My portfolio reflects attention to detail in file preparation, color accuracy, and vendor coordination to ensure brand fidelity at every stage.
I also bring proven experience designing across both B2B and B2C audiences. I understand how to shift tone and visual emphasis depending on whether we’re speaking to distributors, dealers, or end consumers. My work balances creative edge with business objectives, ensuring that bold design still drives engagement, conversions, and measurable brand growth.
The company I keep
Throughout my career, I’ve had the opportunity to collaborate with some of the most respected and culture-defining names in the automotive space, including GRIDLIFE, RAD Industries, MetaMartini, Kindred Motorworks, Ford Racing, Fat Fender Garage, Airlift Performance and more. Working alongside brands that shape automotive culture, from track-focused motorsport events to high-end restomod builders has sharpened my ability to design within performance-driven environments where authenticity matters. These partnerships required more than just strong visuals; they demanded an understanding of automotive heritage, enthusiast mindset, and the balance between craftsmanship and modern innovation. Being trusted by brands operating at that level speaks to both the quality of my work and my ability to deliver creative that resonates with serious automotive audiences.
What's 1,641 miles?
While I’m not based in San Antonio, that’s never been a limitation. Operating out of Baltimore has allowed me to successfully collaborate with national brands, motorsport organizations and creative teams across the country without missing a beat. I’m fully equipped for remote workflow, fast communication, and tight turnaround execution. Working across time zones and production partners has sharpened my organization, responsiveness, and ability to deliver without supervision. Creative direction, brand leadership, packaging strategy, campaign execution - none of it is location dependent. Results are. And I’ve consistently delivered high-level work from wherever I’m planted. If the goal is bold, precise, high-performance design, I can absolutely bring that to VP Racing.
Are you ready to roll?
